Santa Maria Real Estate & Hotels Plc is to be the first local company to own three international brand hospitality facilities. The company sealed a deal with a prominent US brand in hospitality, Wyndham Hotels Group, for two hotels in Addis Ababa and one at the lakeside in Langano.
Neway Berhanu, Managing Director of Calibra Hospitality Consultancy, the local firm behind the deal, told Capital that the negotiations between the two companies took two years.
The three new hotels increases Wyndham’s presence in Ethiopia significantly, following last year’s opening of its first Ramada in the country, the Ramada Addis Ababa, as part of a strategic decision to expand its management services in the African market. Construction of the four-star TRYP by Wyndham Addis Ababa Bole Road is due to begin later this year, co-located with the five-star Wyndham Addis Ababa Bole Road, which is already under development. Initial work on the four-star Wyndham Garden Langano has also begun at its stunning lakefront site located 180km south of Addis Ababa.
TRYP by Wyndham will boast 130 rooms; including 12 suites, targeted to open by the end of 2020.
Wyndham Garden Langano Resort the second 5-star facility located 180km south of Addis at Lake Langano, will include 112 rooms, with 12 suites and 24 deluxe rooms. The Wyndham Garden at Langano is set to open at the end of 2018.
Santa Maria Real Estate & Hotels Plc is owned by Abel Sahlemariam Woldegiorgis, who also owns Santa Maria Construction plc a Grade One Contractor.
Calibra Hospitality Consultancy has been behind 15 (from the statement at the end of this paragraph, it would seem that 10 already started) international negotiations for new hotels to be established in the country. Neway said that, currently, ten of the 15 negotiations have been successful. “Three negotiations are now on the final stages of completion,” he added. (What about the other 2: are these the upcoming ones?)
“We are delighted by the successes achieved in the negotiations. The hotel sector in Ethiopia needs modernization and service quality. Such deals play a significant role in improving the hospitality sector in the country,” he explained.